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The Power of Home Team Marketing - How sponsoring the best teams of bean town are good for business
from American Marketing Association - Boston 
This event has passed.
Thursday, April 24, 2008, 6:00pm - 8:30pm



Through presentations and questions from a panel of sports marketing experts, we will explore the benefits and value of sponsoring the home team.

Join us for a lively, informative and entertaining panel discussion by Boston's best sports marketing experts. You will hear commentary by representatives from the Red Sox, Celtics, Bruins and Patriots as well as case studies by some of the top team sponsors, such as SBLI, TD Bank North, Jordan's Furniture and Dunkin' Donuts.  

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