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Industry focus: Business, Technology, Media, Finance, Sciences, Law
Friday, November 21, 2008
B2B Marketing: The Challenges & Opportunities in the Digital Realm
from Massachusetts Innovation & Technology Exchange (MITX) 
8:00am - 10:00am
As the economy tightens, all companies are looking for more efficient and cost-effective means of generating leads and driving business. Digital channels often fit the bill, thanks to their targeted ... More...
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How Smart Marketers Use Email, CRM and Analytics to Drive Sales, Build Relationships and Keep Customers Connected to their Brand
from New England Direct Marketing Association (NEDMA) 
8:30am - 3:30pm
In this presentation, Joel Book, Director of eMarketing Education for ExactTarget, will explain why corporate websites have become the “hub of marketing” and provide a “behind the scenes” ... More...
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Search Engine, Blog and Social Media Marketing: Accessing the Critical Moment and Joining the Customer Conversation
from New England Direct Marketing Association (NEDMA) 
8:30am - 3:30pm
This seminar will focus on the statistics, strategies, tactics, and benefits of search engine, blog and social media marketing. It will detail the links between search engine optimization and a ... More...
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Customer-Centered Website Design for eCommerce Success
from New England Direct Marketing Association (NEDMA) 
8:30am - 12:30pm
Do you want to avoid the pitfalls of not knowing or misunderstanding how to service your online customers? In this session, you will learn the philosophy and process of customer-centered design and ... More...
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Making Green Buildings Greener with IT
from Massachusetts Technology Leadership Council (MTLC) 
8:30am - 11:00am
Buildings play a critical role in protecting and improving our environment and the health of the people who occupy them. The most dramatic effects come from the use of information and communication ... More...
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Monday, November 24, 2008
The Bond Market Outlook
from Boston Security Analysts Society 
12:15pm - 2:00pm
Speaker: Daniel J. Fuss, CFA, Vice Chairman Loomis, Sayles & Company Mr. Fuss has more than 45 years of experience in the investment industry and has been with Loomis, Sayles & Company since ... More...
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Tuesday, November 25, 2008
Roundtable Cambridge
from Project Management Institute - Mass Bay Chapter 
7:30am - 8:30am
The Cambridge Roundtable Program offers PMI Mass Bay Chapter members the opportunity to attend an informal monthly meeting with a small group of project management peers to: 1. Discuss current ... More...
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The 2008 New England Venture Summit
from Miscellaneous Group 
8:00am - 5:00pm
The New England Venture Summit, presented by youngStartup Ventures, is the premier industry gathering connecting senior executives of early stage and emerging growth companies, venture capitalists, ... More...
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Tips for Leveraging Online Networking to Create Real-World Connections
from Massachusetts Innovation & Technology Exchange (MITX) 
8:00am - 10:00am
This event explores the influence of online networking on real-world connections and predicts how social networking will continue to evolve in 2009.
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The Blogging Revolution: Going online in repressive regimes
from Berkman Center for Internet & Society at Harvard Law School 
12:30pm - 2:30pm
The post 9/11 Western media have done a terrible job of accurately reporting the majority of the globe. In 2007, Australian journalist, author and blogger Antony Loewenstein traveled to Egypt, Iran, ... More...
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